DUBAI, 25th March, 2019 (WAM) — Al Jalila Foundation, a global philanthropic healthcare organisation dedicated to transforming lives, today announced the launch of the third edition of the annual Ramadan campaign ‘basma’, smile in Arabic, in partnership with hospitality, leisure, and retail outlets across the UAE. Al Jalila Foundation works with the basma partners to engage their patrons during the month of giving through creative fundraising activities under the slogan “Your gift, their smile” to spread hope and healing to sick children. In the past the month-long charity campaign has brought together hundreds of partners who have raised over AED2 […]
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