The big business of classic TV for streaming giants

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Tue, 2019-09-17 02:36

NEW YORK: How many hundreds of millions of dollars would you pay for reruns of “Friends,” the American version of “The Office” or “The Big Bang Theory?”

If you are a streaming powerhouse, the answer is: Quite a few.

As online video platforms jockey for position with new rivals for audience share, classic television series are commanding hefty sums.

“It’s a feeding frenzy right now,” says Dominic Caristi, a professor of communications at Ball State University.

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